Initially we started with a Bamboo fibre sunshirt which has proved popular, this year we diversified into bedding, pyjamas and layered tops.
We have had numerous reports of children sleeping through the night since having the Bamboo bedlinen - it is soft, warm yet cool, and hugs the child - 'like being cuddled by a cloud' as one 3 year old said.
In terms of selling Bamboo, it is not easy as such a new fabric - many people do not have any concept of what it feels like, so to sell it through a website relies on the trust of existing customers.
Feedback has been fantastic and we remain committed to it for environmental reasons but also as a fabric of the future.