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Alva Specialist Skincare 'SalvaDerm' (Vegan)

Size: 50ml

SalvaDerm's unique dual action system harnesses the power of micro silver that works hard to inhibit infections and to soothe the skin, quickly relieving inflammation, severe itching and the urge to scratch. The patented vegan natural source beta glucan, strengthens and sustains the immune system, promoting the skin's powers of resistance and regeneration whilst helping to mitigate new attacks. Vitamin E protects sensitive skin from free radicals, aloe vera soothes and promotes healing, jojoba oil and shea butter offer effective and natural moisturizing properties.

Dermatitis, eczema and psoriasis can seriously compromise quality of life, but with traditional allopathic treatment using steroid medications, many sufferers and parents of children with these conditions are increasingly turning to more natural approaches.

A recent report from BBC News (24th March, 2009) revealed a 42% rise in the diagnosis of eczema between 2001 and 2005, with an estimated 5.7m adults and children affected.

A paper in the Journal of the Royal Society of Medicine indicated that eczema is thought to be a trigger for other allergic reactions.

Researchers using data from GP records of 9m people showed that by 2005, at some point or another, one in nine people in the UK had been affected by eczema, the highest rate being in boys aged between five and nine.

Study leader, Professor Aziz Sheikh of University of Edinburgh, commented on the increasing incidence of eczema, especially in view of the link between conditions such as asthma and allergic rhinitis.

Theory suggests that allergens may be able to cross the skin's barrier in eczema sufferers, whereas with non-sufferers the skin provided an adequate and effective barrier.

Professor Aziz suggested that environmental factors are likely to play a causal role and that genetic predisposition was not the only trigger.

Margaret Cox of the National Eczema Society agrees that modern living may be a contributing factor, with excessive bathing dehydrating the skin, with detergents taking away the skin's natural and essential oils. The over-use of harsh chemical-laden detergents from an early age seems to play a role here.

Using steroids to treat eczema and other similar skin conditions can weaken the immune system and in the long run make the body vulnerable to skin infections. In order to break this vicious cycle, Alva has developed SalvaDerm. Certified organic dual action SalvaDerm cream relieves itching and infections, and rapidly builds up the immune system.

This hypoallergenic formula is both fragrance and alcohol free.

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